
FitnessLive project
Online Fitness Coach
A conversion-focused site for Liverpool's premier online fitness coach
The challenge
Ethan Coffin — NASM-certified trainer with 8+ years' experience — had a basic landing page that buried his credentials and made it hard to understand his three coaching packages. Visitors left without booking.
Our approach
Built a full Nuxt 3 site with package cards, transformation gallery, Calendly booking integration, and schema markup (AggregateRating, LocalBusiness). Dark fitness aesthetic with bold red branding reflects the premium competition-prep positioning.
Results
Client transformations delivered80+
Star rating (80 reviews)5.0
Coaching packages£150–£350/mo
Support response guarantee24 hours
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