
AutomotiveConcept project
Car Repair Shop
Concept redesign: trust-first website for an honest independent garage
The challenge
Most independent garages use template sites that look identical — navy blue, stock photos, outdated layouts. The real business had an existing site that didn't reflect their genuine local reputation.
Our approach
Speculative redesign using Salt & Pixel's editorial aesthetic. "Honest repairs, fair prices" positioning. Services listed clearly, Google reviews prominent, phone number large and tappable.
Projected outcomes
* Concept project — metrics are illustrative, based on comparable client outcomes.
Enquiry forms (projected)+120%
Phone tap-throughs (mobile)+85%
Bounce rate reduction78% → 41%
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